Power Tip: A Name Can Be a Game-Changer

The Power of a Name One of the most powerful weapons in a marketing toolbox is a person’s name. When a person hears their name, it causes a chemical reaction. Hormones such as dopamine and serotonin are released, especially if it’s followed by some form of...

You Are More Than a Sales Associate 

It’s not a job; it’s a solution. Oftentimes when conversations begin with individuals for the first time, the question will come up, What do you do? The answer may come out: I’m a doctor, I’m a lawyer, I’m a personal trainer, I’m a...

May Union County Sales Surge 45 Percent

Union County   Single Family Homes for May Key Metrics        2020    2021   Change New Listings         565     626    + 10.8% Closed Sales        277     403    + 45.5% DOM*                   44        29    –  34.1% Median PX       $400K   $470K   + 17.5% % of PX ...

Vacations Are Good Business

Vacations Are Good for the Bottom Line No one is able to operate at 100% capacity 100% of the time. That’s why taking a break from the office becomes not only a good mental health decision but also has an impact on the practice’s bottom line. A recent...