Marketing Chemistry It takes energy to market yourself in this economy, especially when some of the marketing initiatives you will have to undertake will be new, requiring you to spend time to learn how to use them. Unlike paper supplies, marketing energy can't be...

At the core of this market is the fact that there is a new generation of home buyers entering this very constricted real estate market with very limited options. So, with high buyer demand, and even higher interest rates, housing will continue to appreciate, but...

Presidents' Day is a federal holiday celebrated on the third Monday in February; Presidents' Day 2022 will occur on Monday, February 21. Originally established in 1885 in recognition of President George Washington, the holiday became popularly known as Presidents' Day...

Just two months ago the experts were predicting the residential real estate market would appreciate in 2022 by 4%. There was even some consideration that the market might retreat to a deficit. But that's all history now. As we are now deeply into 2022, the consensus...

This Week's Title Wise 

https://youtu.be/6CpOFFOmDXM This week, Manager of Economic Research George Ratiu discusses the latest data highlighting signs of a post-pandemic future. Economic momentum continues, leading to active real estate markets. However, clouds are gathering on the horizon,...

Booming real estate market creating massive well for homeowners. According to a report issued by CoreLogic, in the fourth quarter of 2021 41.9% of all mortgaged residential properties in the United States were designated as equity-rich. The designation indicates that...

Every business today needs a marketing calendar.  Planning ahead can often make all the difference in the world between a successful and one that is just so-so. In blog post you can download this Marketing Calendar.  When it comes to marketing, the most important this...

THE ROLE OF A THOROUGH TITLE SEARCH Before committing to purchase or refinancing a property, a title examiner will examine title plants or public record databases for the purposes of determining the ownership of the property and to uncover deeds, mortgages, wills,...

Union & Essex Counties  Union County Single Family Homes for December Key Metrics       2020       2021     Change New Listings       282         244     – 13.5% Closed Sales      519         409     – 21.2% DOM*                   40           38      – 5.0%...

Bergen and Passaic Counties  Bergen County Single Family Homes for December Key Metrics       2020       2021     Change New Listings       475         338     – 28.8% Closed Sales      948         698     – 26.4% DOM*                   45           42      – 6.7%...