Redfin Reports New Record Average Price

Home Prices and Buyer Competition Hit New Highs in June Inventory Drought Reaches 21st Consecutive Month According to the recent Refin report, “The typical home that sold in June went under contract in 36 days, one day faster than in May, setting a new...

Marketing to 4 Generations

One size doesn’t fit all. For many of us in sales, we understand what it takes to market to the Baby Boomer generation, and even to some degree to the Millennials; but now there are Centennials and Generation X’s. What’s a marketer to do? It comes...

Buying a House in 2017

The experts say that housing inventory is tight. This is true, but this uses what used to be as the benchmark for what is now. Houses are still selling, and selling faster than ever before. The good thing is that the economy is not overheated, interest rates aren’t...

Homeowner Equity Closes in on $5 Trillion

The number of borrowers ‘underwater’ fell in the first quarter of 2017 to 1.8 million borrowers. This represents a drop of 35% since this time in 2016, and a reduction of 16% in just the first quarter of 2017 alone. Considering that the spring buying season is...