Power Tip: A Name Can Be a Game-Changer

The Power of a Name One of the most powerful weapons in a marketing toolbox is a person’s name. When a person hears their name, it causes a chemical reaction. Hormones such as dopamine and serotonin are released, especially if it’s followed by some form of...

You Are More Than a Sales Associate 

It’s not a job; it’s a solution. Oftentimes when conversations begin with individuals for the first time, the question will come up, What do you do? The answer may come out: I’m a doctor, I’m a lawyer, I’m a personal trainer, I’m a...

May Union County Sales Surge 45 Percent

Union County Single Family Homes for May Key Metrics 2020 2021 Change New Listings 565 626 + 10.8% Closed Sales 277 403 + 45.5% DOM* 44 29 – 34.1% Median PX $400K $470K + 17.5% % of PX 99.5% 102.7% + 3.2% Inventory 1,231 774 –...

Vacations Are Good Business

Vacations Are Good for the Bottom Line No one is able to operate at 100% capacity 100% of the time. That’s why taking a break from the office becomes not only a good mental health decision but also has an impact on the practice’s bottom line. A recent...