Affordability 2024

Affordability There aren’t many major shifts or changes currently in the real estate market in June of 2024. Supply has increased in some cases double digits but that is still below the 2019 levels. It all comes down right now to affordability. Because of...

Trust Precedes Visibility

As a marketing professional for the last 30 years, what most clients and individuals seek is high visibility. Most consider visibility the first step to increasing the revenue pipeline of any business. But there is a component of visibility that is perhaps more...

Buyers Still Want to Buy

The home buyers are still here… they are now discovering different approaches to buying a home. Inventory shortages are loosening up. And mortgage rates are slowly, very slowly retreating. But one thing that hasn’t changed is buyer’s demand. People...

Crazy Results Come from Good Planning

Crazy Results Come from Good Planning A recent story covered the fact that a Hoboken home, a brownstone received an offer of $350,000 above its asking price, selling for $3.65 million. Of course, it was a pretty extensive home with six bedrooms and four-and-a-half...