Ocean County’s real estate market continues to present significant opportunities for agents who are ready to position themselves as trusted advisors in a dynamic landscape. As we move through 2025, the market remains firmly in seller’s territory, with home prices steadily climbing and properties spending less time on the market. This environment means that agents can leverage their expertise to help sellers maximize returns while guiding buyers through the challenges of a competitive market.
Homes in Ocean County are selling faster than they did a year ago, with many closing above the asking price. This trend underscores the importance of strategic pricing and strong marketing—agents who can accurately assess property values and create compelling listings are well positioned to attract multiple offers for their clients. The median home price has risen to $454,103 as of May 2025, a 6.9% increase from last year, according to Rocket Homes. This upward momentum in pricing allows agents to highlight the area’s appreciation potential to both current homeowners and prospective buyers looking for long-term value.
Inventory has seen a slight uptick, but not enough to shift the market away from sellers. Properties are typically going under contract within 20 to 25 days, according to Zillow, which means agents must be proactive and responsive—quickly connecting buyers with new listings and ensuring sellers are ready for swift negotiations. While the average days on market is about 40, as reported by Realtor.com, the most desirable homes are moving even faster, especially during peak season.
Despite some early signs of market cooling, such as a gradual increase in inventory, competition remains robust. Agents can use this to their advantage by advising buyers on strategies to stand out—whether through flexible terms, strong offers, or personalized letters. For sellers, agents can emphasize the continued demand and the benefits of listing now, before any significant market shifts occur.
It’s also essential for agents to be transparent about local factors that impact homeownership. Ocean County’s effective property tax rate is 1.15%, according to ATTOM, which is a key consideration for buyers budgeting for their monthly expenses. Additionally, agents should inform clients about the area’s exposure to risks such as flooding, wildfire, and severe wind events, as noted by Redfin, and help them navigate insurance and mitigation options.
Ultimately, real estate agents in Ocean County can position themselves as indispensable partners by staying informed, acting quickly, and providing honest, data-driven advice. By doing so, they not only help their clients succeed in a competitive market but also build lasting relationships that will sustain their business as the market evolves.
If you have any questions about this information or title insurance, please contact Ralph Aponte: 732.914.1400.
Counsellors Title Agency, www.counsellorstitle.net, founded in 1996, is one of New Jersey’s most respected title agencies, serving all 21 New Jersey counties with title insurance, clearing title, escrow, tidelands searches, and closing and settlement services for commercial or industrial properties, waterfront properties and marinas, condominiums, townhouses or residential single-family homes. Counsellors Title also features its own Attorney Settlement Assistance Program™ [ASAP], which is an individual resource customized to fit the needs specifically of real estate attorneys, including, Documentation, Preparation, Disbursement of Funds, Attendance at Closing, HUD Preparation or Post-Closing Matters.
Connect with Ralph on LinkedIn: https://www.linkedin.com/in/ralphaponte/